Case Study:
Willdoo IT – Turning Strategic Insight into Action

Overview
Ahead of a key strategy meeting, Willdoo IT engaged the Aligned to Achieve (A2A) framework to uncover hidden blockers, align team efforts, and sharpen its growth priorities. The A2A session brought clarity, ownership, and momentum—ensuring their strategy meeting was built on real insights from across the team.
Why Willdoo IT Used A2A
Willdoo IT sought to:
- Strengthen alignment between team-level activity and company goals
- Address internal blockers like excessive workload and underutilised automation
- Identify high-impact priorities to drive operational efficiency, sales capability, and innovation
- Use team-based input to inform executive strategy decisions
What the Team Gained
Strategic Clarity
Key misalignments were identified across operations, sales, and internal processes. The team aligned around nine clear goals, including improving automation, streamlining workloads, and strengthening client delivery.
Team Confidence
A2A validated many existing ideas and gave structure to move them forward. The team left with greater confidence and accountability heading into the strategy meeting.
Practical Outcomes
The A2A report and workshop outputs shaped immediate actions, now underway, including clarifying communication flows, realigning team objectives, and enhancing internal utilisation of capability.
Feedback from the Team
Participants gave the session high ratings:
- 4.8/5 – Clarified business goals
- 4.7/5 – Developed actionable and relevant strategies
- 4.8/5 – Created alignment and buy-in
- 4.6/5 – Delivered value in areas like automation and sales
- 5.0/5 – Recommended for future planning and alignment sessions
“The workshop clearly highlighted the gap between team-level objectives and broader business goals—we now know exactly where to focus.”
“Many strategies echoed what we’d been thinking, but the structured format and external facilitation gave us the push to act.”
“It made me realise that better alignment doesn’t require huge change—just clarity and focus.”
Impact and Next Steps
The A2A session didn’t end with a report, it directly informed Willdoo IT’s internal strategy session, setting a collaborative tone for execution. Ongoing actions include:
- Prioritising automation and workload management
- Enhancing internal communication and role clarity
- Tracking team alignment and delivery against agreed business goals
Why A2A Works
A2A brings strategy down to earth. It doesn’t replace planning, it powers it with insight, ownership, and shared direction. For Willdoo IT, it turned alignment from a concept into a plan of action.